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Concept



OVERVIEW

Vida Bekasi comes in response to the needs of an emerging set of urban people who are seeking for a better quality of life. This new generation appreciates our approach of merging sustainable living with local art and culture. The name Vida is adopted from a Latin word, which means life. The circle of Vida Bekasi’s logo symbolizes sustainability, which is represented by the color of the sun, water, and nature. Upon its completion, Vida Bekasi will introduce a brand new lifestyle concept.


TROPICAL URBANISM

This new development is located at Narogong Raya, in the city of Bekasi. Vida Bekasi is created with the vision to be a sustainable neighborhood in the midst of crowded area surrounding the site. The masterplan is designed upon the concept of Tropical Urbanism. It is an integration of contemporary design with site specific planning.

Tropical Urbanism is an approach that responds well to our tropical climate. Compact planning and large open spaces juxtaposed with mixed-use clusters, reducing air pressure, allowing fresh and cool air flows constantly into buildings and public spaces.

Strategic placement of natural and man-made landscape, offer not only scenic view of the place, but help to maintain the synergy between people and its natural surroundings. The inclusion of man-made lakes are not only for an aesthetic reason, but also function as a natural reservoir.